Creatives is the #1 driver in successful UA campaigns. We brainstorm creatives with fresh perspective after understanding the essence of your product.
An app launch can sometimes feel like a rocket launch – lots of things to keep track of and you have one shot. Fortunately, my team’s successfully launched many titles.
We’ve worked with almost all the mobile ad networks. We can help identify where there’s potential untapped ad inventory for your given app.
✅ I partnered with MochiBits to create this hyper casual game in 2018 for iOS and Google.
✅ We saw a huge demand by YouTubers to play “.io” games as they were known, driving massive organic searches and downloads.
✅ Hexar.io became a Google Editor’s Choice app in 2018.
✅ I led the launch of Dice with Ellen to the #1 spot of the Top Free Games category on iOS.
✅ My team came in under budget to hit that goal, absolutely unheard of in mobile user acquisition.
✅ My team forecasted the amount of installs needed, connected with the vendors we would use and executed to near perfection.
✅ My team and I produced this choice ad in 2017 and has been the benchmark for creatives ever since.
✅ We understood the essence of The Walking Dead is about making difficult choices and was able to come up a breakthrough creative.
✅ After rotating this creative into Facebook, CPI’s dropped by half overnight.
I am a digital marketing entrepreneur with a background in engineering, paid advertising, and product development.
In 2011, I taught myself to create apps and run Facebook ads. Since then, I’ve been growth hacking everywhere I worked as well as for my own learning.
Innoge Labs is the consultancy I setup to help different companies scale their mobile app products.
— Jack Liu
